Larry O'Connor

Larry is our head of paid media here at NetBlaze and has 10+ years of experience in the field of digital marketing and online traffic conversion strategies. Larry loves the outdoor life and is a keen cyclist and sports fan but much of his free time is taken up with his four kids and all their sporting activities.

How to Handle Negative Feedback

Tips on handling online and offline customer feedback. Online and offline reviews matter. According to Google, positive reviews and customer-business interactions improve organic visibility. These customer reviews play an important role in real business outcomes and help make potential customers decide whether to patronize or not patronize your business. All brands must be open to …

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What is the True Cost to a Business of Not Taking Care of Their Reputation Online?

And Why it’s so important to take care of it ASAP Failure to do so could mean a business spending advertising dollars on potential customers that end up buying goods / services from their competitors instead of them. How could this happen you might ask? The main reason is when a business has a poor …

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How Small Businesses Can Use Chat Bots

Chatbots are taking over in the world of business. These chatty software applications carry on conversations that mimic human speech, tone and intelligence with the power of artificial intelligence. Chatbots provide big benefits for businesses, including growing your business, increasing engagement, answering questions, and influencing decisions. They’re in demand, too. Research indicates chatbot demand is …

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New Trends In Accounting Technology

Every business has an accounting department, although its size may vary. This function was often only done because of tax, payroll and other formal obligations. With integrated software and technology solutions, this is no longer the case. New trends have opened the way to new opportunities.