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How to Handle Negative Feedback

Tips on handling online and offline customer feedback. Online and offline reviews matter. According to Google, positive reviews and customer-business interactions improve organic visibility. These customer reviews play an important role in real business outcomes and help make potential customers decide whether to patronize or not patronize your business. All brands must be open to …

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6 Simple Steps to Clean Up Your Online Presence

Spring is right around the corner and it’s time for some Spring cleaning, Including your social media accounts! You might be asking yourself, “why should I bother cleaning up my social media?” Just like decluttering your closets or cabinets, cleaning out your social media allows you to see what you already have and what your …

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Imagery and Social Media

Why is imagery important to your social media? Each platform has a different and unique aspect that could help grow your business. Platforms such as LinkedIn and Indeed are geared towards professionals. Other platforms like Instagram and Facebook are good for promoting products and educating the public. Apps such as Twitter, are mainly used for …

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Blogging and Real Estate

4 Reasons All Realtors Should Blog Mobile devices are in nearly every hand, and people are spending more time on social media than ever before. Old one-size-fits-all marketing methods like print ads and television commercials are all but obsolete. The traditional advertising that has long been a staple of real estate is no exception. Today’s …

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The Chatbot Takeover

How Small Businesses Can Use Chatbots Chatbots are taking over in the world of business. These chatty software applications carry on conversations that mimic human speech, tone, and intelligence with the power of artificial intelligence. Chatbots provide big benefits for businesses, including growing your business, increasing engagement, answering questions, and influencing decisions. They’re in demand, …

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Content is King

In this article, we’ll look at why your content marketing strategy is so important to your business. No doubt you’ve heard the phrase “content is king”. Why? Because the content you provide to your customers will be at the core of your marketing plan because that’s what builds credibility and loyalty. As a small business …

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